Billboardom: creative billboard and ambient / outdoor advertising showcase (+billboard vendors).
May 30, 2006
"Under the Bridge" Advertising
I've never seen advertising on the other side of the bridge, but there's always first time. This one is to dramatize the magnificent grip of JK Tyre tires.
"Skin Cancer Towel" Outdoor
"Elevators Renew Hair" Billboard
The sheer size of this billboard is awesome, but the coolest are the elevators, each demonstrating movement of a magic element that revitalizes the model's hair. Found in Taipei.
-- coloribus
Lego's "Crane" Outdoor
Lego's ad agency in Santiago (Chile) used cranes to hang giant Lego blocks. Very impressive. Previous Lego's outdoor ads in Santiago include this billboard, and its giant bricks were used before, too.
May 28, 2006
"Dead Pedestrians" Outdoor
Babelfish translates the copy on these stickers roughly as "7000 pedestrians killed each year in Europe. Think about it when you are behind the wheel." Wonder how many pedestrians die while trying to read messages on ads like this one.
-- fubiz
"Antarctica Melting" Outdoor
An example of how to turn global warming into your sales ally, by a travel agency. Click image to zoom in.
-- Blogsome and Spot Anatomy
Billboard for Smart Car
This South African billboard for Smart car is igniting all sorts of debates. Funny how they say "American nothing" since the car is made by DaimlerChrysler, the Chrysler part being, of course, American. Not to mention Clear Channel. Not to mention that when they try to get into the American market, some competitor will be glad to make this billboard known to the buying public.
May 26, 2006
"Giant Chcolocate Bar" Billboard
Not a real choco bar, unfortunately, but very, uhm, sweet. Here's a whole Flickr photoset if you want to zoom in.
-- via advertising for peanuts < blogsome
May 25, 2006
Street Furniture Promotes Book Reading
Istanbul municipality installed this cute book-looking street furniture throughout the city as part of its campaign to encourage people to read books. In case you wonder about the content of the benches, our agent in Istanbul reports that the first installment includes famous Turkish poetry.
-- Yalcin @ Bigumigu
Russian "Don't Play With Fire" Sign
"Be careful with fire in the forrest", warns this charming handpainted Russian sign (which you need to click to enlarge).
-- fishki.net
May 24, 2006
"Sucked In Blimp" Billboard
In the undying words of VW's Helga, this {probably photoshopped) billboard "is definitely sucking". Miele vacuum cleaners, via Frederik Samuel. Here's another sucking one for Electrolux vacuums.
"Beaming Oprah Goes to Auschwitz" Billboard
This is
This is Oprah going there. How do you like them flames on the background?
Credits: Auschwitz pic, billboard pic. Thanks to Mark for the tip off.
May 23, 2006
Advertising on "Under Construction" Signs
Undergoing a renovation, Cable Beach Resorts used their "under construction" signs to spread their message. From the portfolio of Marc Rapp.
Labyrinth Billboard for DHL
A small ball travels from point A to point B and then (somehow) back in this 3D billboard for DHL in Amsterdam.
-- advertka
May 17, 2006
The "Wrong Job" Outdoor
This brilliant campaign is for those who need a new job and for those who think ATMs and coffee machines are powered by micro-gnomes.
-- all over the internet, but see the third image in the series here
May 12, 2006
Billboard for Birds
This billboard for bird food was equipped with, surprise, bird food to attract birds and demonstrate the power of the product. See how it works at Advertising for Peanuts, and check out a similar one for dogs.
May 5, 2006
"Help Homeless Children" Scary Outdoor Campaign
This campaign by Grey Worldwide for "The Longest Night" aims to help homeless children to escape life on street. One of the eeriest executions I have seen.
May 4, 2006
Tough Jeans Outdoor
An outdoor campaign for Tough Jeansmith in Hong Kong, via Marketing Alternatif where you can find one other execution.
Comic Strips Painted on Walls
This picture of a Citroen billboard is part of an amazing Flickr set about wall paintings based on comic strips in Brussels. Here's the back story and a Google map mash-up that shows locations of each wall.
(thanks, Lieven)
Lockpick Business Card
If we think about business cards as mini billboards, then here's a very creative one that is made of a set of lockpicks.
May 1, 2006
PETA's "Human Meat" Campaign
Last year's campaign by PETA in Providence, RI, featured containers with live people resembling packed meat.
-- Ad Arena
Renault Check-Out Line
A check-out line in a grocery store decorated with a Renault car to demonstrate the latter's spacious trunk.
-- via AdArena
Underwater Poster for Scuba Lessons
"To promote a scuba diving course, the agency installed these posters at the bottom of Antwerp's public swimming pool." Copy reads, "Not deep enough?"
-- marketallica's flickr stream via advertising for peanuts
Kinko's "White Out" Outdoor
So, first you paint the sidewalks with a yellow marker, then you try to fix things with a bottle of white-out.
-- Frederik Samuel
Mini Billboards, Part III
Marketallica brings us a few old but never forgotten outdoor executions from Mini that we neglected to include in our collection.