McDonalds and Obesity Billboards

Very strange. This pic of McDonalds's billboard placed next to an anti-obesity one showed up on the bloggers' radars in mid-September (see AdRants, for example).

mcdonalds obesity billboard

Today, Mattymatt on Flickr posted another sighting of the two billboards in close proximity to each other, in San Francisco.
mcdonalds obesity billboard

A deliberate campaign? A Photoshop job?

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